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Putting the 'Me' into Mencap

Our award winning work for Mencap helped reshape this charity's message: representing clearly their focus on empowering the individual, which is at the very heart of everything they stand for.

Through a series of workshops conducted across the UK, we developed an understanding of how Mencap is viewed both internally and publicly. We then worked to develop a new brand identity, including bespoke typeface "Me Sans", from which Mencap take a percentage of all sales revenue.

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